WELLA & CH. SARRAF & CO. INNOVATE HAIR MAKEUP WITH COLOR BY YOU
Launching a first-of-its kind hair make-up kit, Ch. Sarraf & Co.’s Consumer Goods Unit and its partner Wella, recently launched Color By You in seven shimmery colors and two chameleon-like top coats. Using ingredients that maximize effect and offer zero hair damage, Color By You is easy to use and dazzling to look at. Just shake and squeeze the tube, apply on dry hair with hands or comb, and blow dry using a brush. Perfect even on dark hair, the sparkling shades include Purple Ray, Honey Moon, Silver Bullet, Red Ruby, Blue Sapphire, Green Gem, and Rose Gold. Also dare to try one of the two top coats – Secret Garden and Natural Crystal – which change tones depending on angle of view. All colors wash away after one rinse or shampoo.